It looks like EliteXC “Heat” just got a little hotter. According to a report on Sherdog.com, EliteXC and Affliction will co-promote a fight between Andrei Arlovski and Roy Nelson on EliteXC’s third CBS event.
Former UFC champion Andrei Arlovski (13-5) and IFL kingpin Roy Nelson (13-2) have been offered a heavyweight bout at EliteXC “Heat” Oct. 4 at the BankAtlantic Center in Sunrise, Fla. The event will be aired live on CBS.
Arlovski’s management team would not comment Wednesday on the proposed bout, while Nelson’s attorney, Rod Donohoo, also refrained from remarks. However, Sherdog.com has learned from separate sources that both fighters have agreed in principle to the match and that contracts have been issued for review.
AH: What does this mean about the relationship between EliteXC and Affliction?
JS: This is just one fight. This is a co-promoted fight and it’s the first time out and it’s the beginning of a working relationship There’s nothing else in place. We hope that Roy Nelson vs. Andrei Arlovski is the beginning of a great budding relationship between Donald Trump’s Affliction and EliteXC.
AH: That’s a lot of fights for two hours. Will the event now be extended?
JS: We haven’t spoken with CBS officials if the time slot will be extended but I can guarantee you that all five fights will air in their entirety.
Two questions. How can Shaw guarantee all five fights will air in their entirety if they haven’t spoken to CBS? Does EliteXC tell CBS what to do? I doubt it. Shaw also said that Arlovski will be paid his Affliction contracted pay (it was $750k for his win over Rothwell at “Banned”). He’s not very clear on who will actually be opening their pockets though. All he said was “all the money will run through the promotion.” Does that mean EliteXC, who can barely afford to refill the water cooler, will be dishing out an extra million, or is Affliction footing the bill in exchange for all the exposure on network television? I’m gonna go with the latter.
Besides the questions, it does seem like a good deal for both parties though. EliteXC will host the most meaningful heavyweight fight they ever have with two legitimate fighters, one of which has a significant amount of name recognition from the UFC and isn’t past his prime. According to Shaw, the ban has been lifted on Affliction, and they will receive a ton of exposure from the event in the form of “branding all over the platform” and fighter sponsorships.
Ironically, Steve Sievert of MMAJunkie.com wrote an article just the other day about how an Affliction-EliteXC merger is the only way either will be able to challenge the UFC. It’s definitely worth the read.