It’s been awhile since we’ve heard any rumors about the UFC landing a network television deal, but that doesn’t mean they haven’t been working on it. In an interview with B&C, Dana White confirmed they’re currently working on a deal with a major network, and hinted it could be NBC or Fox.
B&C: And what about here in the US? You have said you’d only do a broadcast deal when the time was right? Are you there yet? Do you expect to be on broadcast TV for the first time in 2011?
Yes, we will. We are working on some things right now. I just can’t talk about it at all because we are right in the middle of it.
B&C: I have heard you have had some back and forth with News Corp., and Fox has a hole on Saturday late nights and that would seem like a perfect fit for UFC.
I don’t disagree with that. We’re in the middle of this stuff, we can’t talk about it, but it’s all common sense.
B&C: How about Comcast-NBC. You have a relationship with Versus already, so what does this deal mean for you?
That’s not a bad deal for us, if that whole thing comes together.
B&C: You mean as a way into getting on NBC?
It could be our way into NBC. Everything you’re saying makes sense. Fox on Saturday nights, Comcast merging with NBC, I am sorry I can’t get into it.
Hopefully they actually work something out this time, but if the deals fall through like they have in the past, we always have the UFC network to look forward to. Dana says that’s coming in a couple years.