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Despite Ratings, Dana White Says ‘Everything Is Good’ In Regards To TUF: Live

UFC president Dana White likes to jump the gun and proclaim this-or-that as the next big thing in MMA.

When White declared that The Ultimate Fighter: Live would do some incredible numbers in terms of ratings when it was announced the show was headed to FX, many questioned White.

Now, as the first few episodes roll off the film, the ratings are not quite where White had predicted. However, that does not mean the UFC is disappointed, as White told John Morgan of MMA Junkie recently.

Far from it. Spirits are high around here. Everything is good. There’s so many things that are involved in those numbers. I didn’t expect to jump on FX and do 3.5 million viewers out of the gate. But here’s the thing: the format is awesome. It’s perfect. We’ve got a great season, and we’re going to build this thing.

Numbers like 1.3 million from the debut episode were actually lower than the last season did on Spike. This format, which consists of a live fight each week, is led by UFC bantamweight champion Dominick Cruz and Urijah Faber as coaches.

While being on Friday night could be hurting the UFC a little bit, eventually, people will likely stick with the show. The live format seems to be a favorite among most MMA fans, so I am sure that will stick for years to come.

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Fight Cards

Bellator 163: McGeary vs. Davis

Event Date: November 4, 2016
Broadcast: Spike

UFC Fight Night 98: Dos Anjos vs. Ferguson

Event Date: November 5, 2016
Broadcast: TBD

Bellator 164: Koreshkov vs. Lima

Event Date: November 11, 2016
Broadcast: Spike Sports

UFC 205: Alvarez vs. McGregor

Event Date: November 12, 2016
Broadcast: Pay-per-view, Fox Sports 1, UFC Fight Pass

Bellator 165: Chandler Vs. Henderson

Event Date: November 19, 2016
Broadcast: Spike TV

UFC Fight Night 99: Mousasi vs. Hall 2

Event Date: November 19, 2016
Broadcast: TBD