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UFC on FOX 3 Final Ratings Only A Slight Improvement Over Overnight Ratings

The final ratings are in for UFC on FOX 3 and while they are an improvement from the paltry overnights, they’re not much of an improvement.

The final tally: 2.4 million average, 2.9 million peak, 1.6 M18-34

No matter how you spin it, it’s still a significant viewership drop from the first two UFC on FOX shows.

  • UFC on FOX 1: 5.7M average, 8.8M peak
  • UFC on FOX 2: 4.6M average, 6.08M peak
  • UFC on FOX 3: 2.4M average, 2.9M peak

While I would argue that a lack of star power in the line-up is the main culprit for the decline in viewership, I’ll concede that the Mayweather-Cotto fight and the lack of promotional opportunities that the football games gave the first two shows as many of you suggested were contributing factors as well.

Great fights. Bummer millions of people missed out on them.

Photo credit: Esther Lin/MMA Fighting

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Fight Cards

Bellator 175: Rampage vs. King Mo 2

Event Date: March 31, 2017
Broadcast: Spike

UFC 210: Cormier Vs. Johnson 2

Event Date: April 8, 2017
Broadcast: PPV, Fox Sports 1, UFC Fight Pass

Bellator 176: Carvalho vs. Manhoef 2

Event Date: April 8, 2017
Broadcast: Spike

UFC on FOX 24: Johnson vs. Reis

Event Date: April 15, 2017
Broadcast: Fox, UFC Fight Pass

UFC Fight Night 108: Swanson vs. Lobov

Event Date: April 22, 2017
Broadcast: Fox Sports 1, UFC Fight Pass

UFC 211: Miocic vs. dos Santos 2

Event Date: May 13, 2017
Broadcast: PPV, Fox Sports 1, UFC Fight Pass