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UFC on FOX 3 Final Ratings Only A Slight Improvement Over Overnight Ratings

The final ratings are in for UFC on FOX 3 and while they are an improvement from the paltry overnights, they’re not much of an improvement.

The final tally: 2.4 million average, 2.9 million peak, 1.6 M18-34

No matter how you spin it, it’s still a significant viewership drop from the first two UFC on FOX shows.

  • UFC on FOX 1: 5.7M average, 8.8M peak
  • UFC on FOX 2: 4.6M average, 6.08M peak
  • UFC on FOX 3: 2.4M average, 2.9M peak

While I would argue that a lack of star power in the line-up is the main culprit for the decline in viewership, I’ll concede that the Mayweather-Cotto fight and the lack of promotional opportunities that the football games gave the first two shows as many of you suggested were contributing factors as well.

Great fights. Bummer millions of people missed out on them.

Photo credit: Esther Lin/MMA Fighting

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Fight Cards

UFC 179: Aldo vs. Mendes 2

Event Date: October 25, 2014
Broadcast: Pay-per-view, Fox Sports 1, UFC Fight Pass

UFC Fight Night 55: Bisping vs. Rockhold

Event Date: November 8, 2014
Broadcast: UFC Fight Pass

UFC Fight Night 56: Shogun vs. Manuwa

Event Date: November 8, 2014
Broadcast: Fox Sports 1, Fox Sports 2, Fight Pass

Bellator 131: Tito vs. Bonnar

Event Date: November 15, 2014
Broadcast: Spike TV

UFC 180: Werdum vs. Hunt

Event Date: November 15, 2014
Broadcast: Pay-per-view, Fox Sports 1, UFC Fight Pass

UFC Fight Night 57: Edgar vs. Swanson

Event Date: November 22, 2014
Broadcast: TBD