“How do I feel about them trying to counter-program UFC 100? I love it. I fucking love it. I love it. I don’t like these guys and I want to see them spend more of their t-shirt money. What they should be worrying about is — they’ve already seen first hand that nobody gives a shit about Affliction MMA — what they need to starting worrying about is nobody wants to wear their goofy fucking clothes anymore either. The fad is over and they better start saving as much of that t-shirt money as they can.”
– Dana White, telling Five Oz. what he thinks about Affliction’s plans to counter-program UFC 100.
What did you think he’d do? Say he was scared?